Stand By Every Ad Ac

1/11/2023, 1:47 PM

Stand By Every Ad Act

This bill generally revises disclosure requirements for political advertisements.

First, the bill applies political advertising disclosure requirements currently applicable to candidates (also known as stand by your ad requirements) to entities such as corporations and certain political committees. Political advertisements made by these entities must generally disclose the top funders of the entity, with specified exceptions.

In addition, the bill revises the classification of certain media, including audio and visual media, for purposes of disclaimer requirements. It also expands the definition of communication to include prerecorded telephone calls.

Finally, the bill creates additional readability and audio requirements for communications.

Bill 117 HR 1171, also known as the Stand By Every Ad Act, is a piece of legislation introduced in the US Congress. The main purpose of this bill is to increase transparency in political advertising by requiring that all digital platforms disclose information about the sponsors of political ads.

Under this bill, any digital platform that displays political ads would be required to maintain a public file of all ads purchased by a sponsor for a price exceeding $500. This file would include information such as the name of the sponsor, the amount paid for the ad, the target audience, and the dates and times the ad was displayed.

Additionally, the Stand By Every Ad Act would require that all political ads include a disclaimer stating who paid for the ad. This disclaimer would need to be clearly visible and easily readable by viewers. The goal of this legislation is to prevent foreign interference in US elections and to increase transparency in political advertising. By requiring digital platforms to disclose information about the sponsors of political ads, the Stand By Every Ad Act aims to hold advertisers accountable for the content they promote and to give voters more information about who is trying to influence their opinions. Overall, the Stand By Every Ad Act is a bipartisan effort to improve the integrity of US elections and to ensure that voters have access to accurate and transparent information about political advertising.
Congress
117

Number
HR - 1171

Introduced on
2021-02-18

# Amendments
0

Sponsors
+5

Variations and Revisions

2/18/2021

Status of Legislation

Bill Introduced
Introduced to House
House to Vote
Introduced to Senate
Senate to Vote

Purpose and Summary

Stand By Every Ad Act

This bill generally revises disclosure requirements for political advertisements.

First, the bill applies political advertising disclosure requirements currently applicable to candidates (also known as stand by your ad requirements) to entities such as corporations and certain political committees. Political advertisements made by these entities must generally disclose the top funders of the entity, with specified exceptions.

In addition, the bill revises the classification of certain media, including audio and visual media, for purposes of disclaimer requirements. It also expands the definition of communication to include prerecorded telephone calls.

Finally, the bill creates additional readability and audio requirements for communications.

Bill 117 HR 1171, also known as the Stand By Every Ad Act, is a piece of legislation introduced in the US Congress. The main purpose of this bill is to increase transparency in political advertising by requiring that all digital platforms disclose information about the sponsors of political ads.

Under this bill, any digital platform that displays political ads would be required to maintain a public file of all ads purchased by a sponsor for a price exceeding $500. This file would include information such as the name of the sponsor, the amount paid for the ad, the target audience, and the dates and times the ad was displayed.

Additionally, the Stand By Every Ad Act would require that all political ads include a disclaimer stating who paid for the ad. This disclaimer would need to be clearly visible and easily readable by viewers. The goal of this legislation is to prevent foreign interference in US elections and to increase transparency in political advertising. By requiring digital platforms to disclose information about the sponsors of political ads, the Stand By Every Ad Act aims to hold advertisers accountable for the content they promote and to give voters more information about who is trying to influence their opinions. Overall, the Stand By Every Ad Act is a bipartisan effort to improve the integrity of US elections and to ensure that voters have access to accurate and transparent information about political advertising.
Alternative Names
Official Title as IntroducedTo amend the Federal Election Campaign Act of 1971 to require the sponsors of certain general public political advertisements to include in the advertisements information on the persons who provided the funding for such advertisements, and for other purposes.

Policy Areas
Government Operations and Politics

Potential Impact
Broadcasting, cable, digital technologies
Business records
Congressional elections
Digital media
Elections, voting, political campaign regulation
Internet and video services
Internet, web applications, social media
Judges
Marketing and advertising
Political advertising
Political parties and affiliation
Telephone and wireless communication

Comments

Recent Activity

Latest Summary1/24/2022

Stand By Every Ad Act

This bill generally revises disclosure requirements for political advertisements.

First, the bill applies political advertising disclosure requirements currently applicable to candidates (also known as ...


Latest Action2/18/2021
Referred to the House Committee on House Administration.